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Copy that says something instead of filling space

Having a page for every service doesn't help much if they all say the same thing in different words. I look at what people actually search for, check what's missing compared with what's already ranking, and write (or rewrite) the pages so each one answers one specific intent. No paragraphs that exist just to hit a word count.

Who it's for, who it isn't

It's for you if you have pages that don't say much, or that compete with each other for the same searches unnecessarily, or if you simply don't know what content you're missing.

Where it doesn't fit

It's not the right fit if you want cheap generic content just to “have something published”. That kind of text doesn't help SEO, and I'd rather not write it even if asked.

What's included

  • Keyword research based on search intent, not just volume.
  • A review of which pages you're missing and which ones compete with each other unnecessarily.
  • Page structure: titles, headings, where each thing goes.
  • Copy written (or edited) for the people who'll read it.
  • Internal linking between related pages, so Google understands how it all connects.

How I approach it

I don’t write generic copy and then "optimise" it by cramming keywords in afterwards. I start by understanding the business, review what you already have, and decide page by page whether it needs a full rewrite, a light edit, or nothing at all because it’s already working.

How much is it?

Basic on-page fixes are already part of the Local Base plan, €290/month + VAT (€350.90 with VAT). The deeper content work, more pages and more keywords, is part of the Growth plan, €550/month + VAT (€665.50 with VAT). Full detail on Pricing.

See all pricing

Before writing anything, check this

The Heading structure checker pulls the heading outline from any page's HTML and flags things like two H1s or a jump from H2 straight to H4. And the Google snippet preview tells you whether your title and meta description are likely to get cut off in Google.

Let's talk about your pages

Tell me which pages worry you and I'll look at them. Send the links via Contact or WhatsApp, or if it's easier to explain out loud, ring +34 642 747 391.

Ask for a free review of your site.