Terms of Service

These terms govern the paid services contracted between Francisco Antonio Garcia Ordonez, trading as Panda SEO Tools, and whoever hires those services. They cover the SEO audit, monthly SEO plans and their add-ons. They don’t cover use of the site’s free tools, which are governed by the legal notice.

Before accepting the proposal, you tell us whether you’re contracting as a business or professional (acting within your trade) or as a private individual (a consumer, outside any trade or profession). This classification determines which parts of these terms apply to you, particularly the withdrawal right and how pricing is shown. If you’re unsure how to classify yourself, ask us before accepting the proposal.

The contract is formed like this: you request a free review or consultation; if it goes ahead, we send you a proposal with the scope and price; the contract comes into existence when you accept that proposal in writing (an email is enough); from there we issue the corresponding invoice and the work begins. No work starts before you accept the proposal in writing.

These terms cover the paid services: the SEO audit, monthly SEO plans (retainer) and add-ons (extra language, extra property or location). The specific scope of each engagement (what’s included, how many keywords, how many pages) is set out in the individual proposal, not in this general document.

The monthly plan carries an initial 3-month commitment, not 12. Once that period is complete, the contract continues month to month, and either party can cancel it with 30 days’ written notice before the next billing cycle (an email to info@pandaseotools.com is enough). The service is provided and billed through the end of the notice period. No cancellation penalty applies beyond work already invoiced.

To do the work, we need you to provide, within a reasonable time, the necessary access (hosting, CMS, Google Business Profile, Search Console or others, depending on the service) and to respond to the reviews and approvals we ask for. If the delay is on your side, the project timeline adjusts accordingly and doesn’t count as a failure on our part. You’re also responsible for the accuracy of the information you give us about your business.

SEO performance depends on factors outside our control: Google algorithm changes, competitor activity, your site’s prior technical condition and others. We don’t guarantee a specific ranking, traffic volume, or number of bookings or leads. Any timelines mentioned on the site or in the proposal are indicative, never a contractual commitment to a result.

Our liability, where it exists, is limited to the amount actually paid for the specific service in the period the breach occurs. We’re not liable for indirect damages or loss of profit. Nothing in this section excludes liability for wilful misconduct or gross negligence, or limits the statutory rights you have if you’re contracting as a consumer.

The reports, audits and recommendations we deliver are licensed for use in your own business once paid in full. The methodology, templates and internal tools we use to produce them remain ours. Any content you provide us (access credentials, text, images, brand assets) remains yours.

Both parties treat any non-public information shared during the work (access credentials, business data, figures) as confidential. This obligation continues for 2 years after the relationship ends.

Prices published on the site are shown to businesses and professionals, labelled "+ VAT". If you’re contracting as a private individual, you’ll receive a quote with the final, VAT-included price before accepting the service. The monthly plan is invoiced monthly in advance by bank transfer. The SEO audit is paid upfront, before work starts. We don’t accept card payment through the site: all payments are handled by bank transfer. If you’re contracting as a business or professional and a payment is late, the late-payment regime for commercial transactions under Ley 3/2004, of 29 December, applies, giving us the right to claim default interest and debt-recovery costs as set out in that law.

If you’re contracting as a business or professional, there’s no statutory withdrawal right: the contract is governed by what’s agreed in the proposal and these terms.

If you’re contracting as a consumer (that is, as a private individual, outside any trade or profession), you have 14 calendar days from accepting the contract to withdraw without giving a reason, under articles 102 to 108 of the Spanish Consumer Protection Act (TRLGDCU). If you ask us to start work before those 14 days pass and give your express written consent to that:

• —for an audit (a single-delivery service), you lose the withdrawal right once the audit is delivered in full, under art. 103.a TRLGDCU;
• —for a monthly plan (a continuous service), if you withdraw within the 14 days you only pay the proportional part of the service already delivered up to that point, and we refund the rest, under art. 108.3 TRLGDCU.

See a worked numerical example on the Cancellation & Refunds page.

These terms are governed by Spanish law. If you have a complaint as a consumer, you can contact your local Consumer Information Office (OMIC) or the Junta Arbitral de Consumo de Andalucía. We’re not signed up to any consumer arbitration scheme, so using it would require our express acceptance case by case. The EU’s online dispute resolution platform stopped operating in July 2025 and is no longer an available channel.

For any other dispute, the courts with jurisdiction under the law apply: if you’re a consumer, those of your own domicile; if you’re a business or professional, those agreed in the proposal or, failing that, whichever courts have jurisdiction under the applicable rules.

We may update these terms. Changes apply to new contracts, never retroactively to a proposal you’ve already accepted. The date of the last update appears at the top of this page.